WHAT: Twitter is the most used mico-blogging site on the web. (Micro-blogging is simply broadcasting simple, short messages.) There are 65 million tweets posted each day; that’s equal to every person in New York tweeting once every two hours. To read more about Twitter, click here.
WHY: Customers love to follow their favorite businesses on Twitter for promotions, news, and just keeping in touch. Good examples are Humphry Slocombe Ice Cream (San Francisco), Kogi BBQ Food Truck (Los Angelos), and O-Cha Tea Bar (Greenville, SC).
1) Go to twitter.com and click “Sign Up”.
2) Enter your information. Your desired username might already be taken, but it doesn’t have to be your business’s name. What might your customers expect it to be named?
3) When you return to Twitter’s home page in the future (www.twitter.com), click “Sign In”, in the upper right corner.
4) Enter your tweet in the box (fewer than 140 characters!) and click “Tweet”. Your tweet’s been sent out to your followers, and can be found on Google and other search engines.