Archive for the ‘Grow’ Category

What is a membership business?

We get asked this question a lot, so I’d just like to share what one is, and the many advantages of having a membership model for your business. A membership business is one where you have customers who are either purchasing a service or product on an ongoing basis.  There are a couple flavors of [...]

After the Groupon

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Using a Groupon or daily deal site is one way of attracting a lot of prospective members to your business.  I say prospective because many may never become actual members.  Too many are attracted to just trying something new or the price tag, but don’t want to pay full price for a service nor are [...]

How to handle competition in the studio business

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The number of yoga studios opening up across the US is on the rise, which is great news for all of us yogis who want to get our fix!  However, the side effect of an increase in the popularity of yoga and studios opening is an increase in competition.  So unless you’re operating the only [...]

Got Promotion Pains? Tips to dealing with the deal.

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It’s no secret that the most popular times of the year for yoga are when it’s cold outside or right after the new year when people are making resolutions to lead a healthier lifestyle.  During the summer months, studios compete with the sun!  People want to be outside and spending time with friends and family. [...]

5 Ways for Yoga Studios to Use Facebook

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There is a trend happening amongst yoga studios lately that seems to be growing and evolving by the day: Facebook is fast becoming more useful to yogis, both students and studio owners, than a website! With the ability to quickly and easily add posts, change photos and communicate with students (in a place where so [...]

Run A Yoga Practice Remotely

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How can one manage a yoga studio remotely and be able to keep track of all aspects of the practice?  To shed a bit of light on this question and others, Theresa Brandabur of shared her thoughts with BizeeBee. Why did you start a yoga studio? When I started yoga, I not only fell in [...]

Tips on Hiring Yoga Instructors

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A Yoga professional is someone who takes there job seriously with responsibility, reliability, care for their students, and self care. You cannot help others if you can’t help or are responsible for yourself. Someone who takes being a professional yogi as business person as well as lover of life. A person who practices yoga on [...]

Transition from Teacher to Studio Owner – with Sage Rountree

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In transitioning from Instructor to Studio Owner, why is it so important to surround one’s self with competent partners? The short answer is that partners that compliment your skill set are crucial for success, as you can not be everything for you business. For the longer more detailed explanation, how to make sure a Groupon [...]

Deep Student-Instructor Relationships – with Tatjana Eres

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What should instructors consider in deepening their relationships with students? With yoga being so focused on the physical, how do you even go about it?  In preparing for the chat, Tatjana put together ten methods she’s used or seen work to great effect.  Check out the post for a full exploration. and then see the [...]

Attract New Students: Partner with Local Businesses

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Networking is great. Partnerships are better. Recently I spoke with a Pilates instructor and The Body Center studio owner Erin Kennedy. She mentioned how she has gotten to know the studios nearby and being able to exchange ideas has been extremely valuable.  In Seattle, yoga instructor Nikki Chau partnered with a local coffee shops to [...]